Video has become the vital media for present politics as it is the easiest way to reach the public in an instant. The filtered video marketing strategies to promote the politics on social media is the best weapon to reach the targeted audiences of voters.
The traditional approaches like public speeches, face to face events and debates in public might work to some extent. But the politicians might not find the time to spend, and that type of activities will have some restrictions like to conduct in specific areas and times.Hence to eradicate that issue the present democratic system completely rely on the social media to attain the attention of the voters.
The political video ad campaigns sharing on social media platforms like YouTube, Twitter, Instagram, and Twitter are playing a major role to get the attention of the public through the act of sharing and commenting on that particular campaign or characters involved. The most important thing is the teens are most seeking voters who are spending hours of time to watch video content on social media.