Bio
Data Driven and Creative Digital Marketing Director with years of hands on, strategic and leadership experience in Financial Services/Tech and eCommerce internationally. Skilled in Acquisition Marketing (i.e. Facebook, Paid Search Google/Yahoo/Bing, LinkedIn, YouTube, Ad Networks), Content Marketing, Search Engine Optimization (SEO), Affiliate Marketing, Social and Branding, as well as Multi-channel Attribution, Analytics, Conversion Rate Optimization (CRO), Managing external vendors and agencies. Managing budgets and reporting on performance. Experienced Ecommerce professional with a demonstrated history of working in the apparel and fashion industry. Skilled in Trend Analysis, Trend Forecasting, Retail, E-commerce, and Multi-channel Retail.

I have also strong background in Project Management for Web Development, Affiliate Niche, Search Engine Optimization, Social Media Marketing, Recruitment Software Development servicing Companies, individual marketers. Direct liaison between contractors and CEO.

Primary Roles

  • Funneling and conversion optimization for market domination.
  • eCommerce, Targeted web traffic analytics 
  • SEO / Social Media / Content / Brand Authority
  • High-spending customer acquisition
  • Customer journey experience
  • Data-driven marketing
  • Global project and resource management
  • Regulation, Compliance & Risk Management